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David Beckham Bodywear for H&M comes to Selfridges London

— 26 January 2012

David Beckham Bodywear for H&MDavid Beckham’s much-anticipated debut bodywear collection for H&M will be available from Selfridges London from Thursday 2 February.

Inspired by pieces from David’s own wardrobe and incorporating his unique style aesthetic, the range introduces nine underwear styles from men including boxers, briefs, vests, t-shirts and pyjamas. Modelled by the footballer himself, the collection focuses on fit, function, comfort and design and marks the beginning of a long-term partnership between David Beckham and H&M.

“Collectively with my design team we spent time working on the feel, fit and style to ensure the product is not only something I would wear but one which I would be proud to put my name to” said David Beckham. “I always want to challenge myself and this was such a rewarding experience for me. I’m very happy with the end result and I hope H&M’s male customers will be as excited as I am.” 

Head to men’s underwear on the First Floor of Selfridges London from Thursday 2 February.

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