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bareMinerals solid mineral foundation launches exclusively at Selfridges
— 1 October 2012

Prepare for a make-up revolution with the launch of bareMinerals Ready Foundation, exclusively at Selfridges.
bareMinerals Ready is an innovative concept in solid mineral technology. The new foundation provides exceptional long-wear coverage for up to 12 hours with a no-makeup look and feel.
Not only is the mineral formula is proven to increase skin hydration by 108% after 12 hours, the concentrated blend of antioxidant-rich algae and seaweed diminishes the appearance of fine lines and wrinkles for a younger-looking complexion.
Available in 20 natural shades, watch this tutorial to discover how to find the perfect colour for you.